Medical Journals – The Marketing Arm

Medical journals were undeniably missing from the outline of co-picked foundations, at any rate Horton was obviously not using any and all means the lone editors who have become ceaselessly squeamish concerning the force and impact of the business. Jerry Kassirer, one more past manager of the New England Journal of Medicine, contends that the […]

A New Prescription: How COVID-19 Has Changed Indian Pharma

The Covid disruption has handicapped the global market extensively resulting to numerous challenges in supply chain in Changed Indian Pharma of essentials, but an upsurge in the healthcare sector significantly to the Pharma Industry. According to the IQVIA’s 2019 Global Use of Medicine 2019 report, the amount of money spent on buying medicines across the […]

How the COVID-19 Pandemic is Impacting Pharma Sales Interactions with doctors

With the world facing an unprecedented health crisis, one group is shouldering the brunt. The challenge is our healthcare workers, who are battling the threat from the front lines. Under the circumstances, pharma Sales Interactions representatives have naturally taken a back seat, with many healthcare providers closing down access. This reality is accelerating pharma firms’ […]

How COVID-19 crisis triggered digital innovation in the pharma industry?

During the COVID-19 pandemic, biopharmaceutical companies proactively interrupted face-to-face interactions between their representatives and physicians, in order to protect patients, healthcare professionals and their own employees have replaced in-office visits and face-to-face congresses with digital innovation in the pharma – virtual meetings, webinars, etc. Overworked healthcare professionals are under high pressure, and a lot of […]

Reimagining virtual roundtable discussion for doctors

Virtual roundtable discussion enable participants to network, learn and benefit from the shared knowledge and experience of the group through moderated dialogue around one specific topic – without leaving the comfort of their own surroundings. At its highest level, the goal is to share expert advice or relevant industry trends. Virtual roundtable discussion discussions are […]