Virtual engagement with doctors was going admirably in progress before the pandemic, Covid-19 has offered organizations a remarkable chance to speed up and execute innovation-filled changes to the manner in which they work and lock in. For drug organizations, the pandemic constrained many to reconsider and correct inventory chains, clinical preliminaries, producing cycle and end-client […]
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Why virtual engagement will be key to pharma strategy in 2021 and beyond
In the immediate aftermath of lockdown measures and travel restrictions, pharma teams initially relied on video calls to meet and collaborate. But this quickly became unwieldy due to the ongoing, multi-stakeholder nature of work across medical affairs, clinical, and commercial divisions. And the pharma strategy in 2021, one-off meetings via video platforms quickly dropped off […]